Home offer letters: A checklist to writing a winning offer

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The real estate market has been competitive for the last several years, and great homes for sale don’t stay on the market long. If you want the seller to accept your offer, you might want to find a way to stand out.

Making a good impression on the seller can help you get the house of your dreams, and one great way to do that is by writing your offer in a letter. Here are some tips on how to write a winning offer letter:

1. Be Personal

You want the seller to think about you as an individual. Use a real pen and paper and use a friendly tone throughout. Let them know how the home would help you, such as if it would give you more room for a growing family or place you closer to work.

2. Compliment the House

Be specific. Tell the owner how much you admire the house, and especially point out any improvements the owner made. Describe the home in a flattering way, and the feeling you got when touring. Tell them how you plan on making the space your own.

3.  Identify with the Seller

Did you see anything in the home that you identified with? Maybe there was sports equipment or evidence of teenagers. Find a way to make a connection if you learn anything personal.

4.  Explain Your Bid

Especially if you aren’t offering the asking price, give an explanation as to how you arrived at your number. Don’t apologize. Tell the seller your pre-approval number, budget, or anything else you can share that would be sympathetic.

5. Keep It Simple — and Short

Nobody wants to read something long and complicated.  Be honest and sincere and complimentary, and end with a word of thanks. You want to produce positive feelings only.

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